In the maturing Indian market—which has seen an investment of over $2.12 Billion in public cloud services—China’s Alibaba Cloud takes well-organized initiatives for addressing the new-age market opportunity in this vital South-Asian market. After establishing its datacentre in Mumbai—conforming to the growing demand for localization of data—Alibaba Cloud has embarked on expanding its network of partners in the country.
Towards achieving that objective, Alibaba Cloud has roped in HCL Infosystems as its value added distributor (VAD) for the Indian market, which in turn works with hundreds of partners in the country.
In the meantime, Alibaba Cloud has launched its new distribution channel program at the India Eco Summit held in New Delhi. The distribution channel program encourages partners to bring in-depth technical knowledge to customers and builds an open ecosystem among sales, technology and service partners. Under this channel strategy, Alibaba Cloud will also build specialised teams to focus on various market verticals and segments such as start-up and online business, to provide customers with a single alignment to partners in order to promote business growth.
“We’re excited about the launch of the distribution channel program as building a strong, collaborative partner ecosystem is essential to our growth strategy in India. Through working with different partners, we will be able to bring our high quality products and services to customers in India to help them embrace the opportunities of digital transformation,” said Dr. Alex Li, General Manager of Alibaba Cloud Asia Pacific.
Interacting with Digital Edge, Li expressed his confidence that by the end of March next year, his company would be engaging with over 1,000 partners in the country, who would take Alibaba Cloud solutions to India’s government organizations as well as large, medium and small enterprises.
“Alibaba Cloud has always been dedicated to empower enterprises of different sizes to tap into opportunities in the digital age. With digital transformation poised to add close to $154 billion to India’s GDP, this is a great opportunity for us to do business in India”, added Li.
Bimal Das, President of Enterprise Distribution, HCL Infosystems, viewed, “We’re very excited to partner with Alibaba Cloud in India. Today the Indian enterprise market is very receptive to new technologies such as cloud that provide strategic business advantages and this demand is on an upward trend. The partnership with Alibaba Cloud will expand our digital portfolio for our enterprise customers. We are also eagerly looking forward to working with our channel partner ecosystem to provide better value to the end user through greater choice and more flexible offerings”.
At the summit, attendees have engaged with other channel partners such as Intel, Redhat, Checkpoint and Startups Club. This also provided them an opportunity to network with their industry peers to find out how Alibaba Cloud’s products and services are enabling India’s digital transformation.